PERCEPTION AND ATTITUDES OF THE INTERNATIONAL MEDIA COVERAGE AND FRAMING OF BOY BANDS AND GIRL BANDS

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TABLE OF CONTENT

ABSTRACT. vi

CHAPTER ONE.. 1

BACKGROUND OF THE STUDY.. 1

1.0 Introduction. 1

1.2 Statement of the Problem.. 3

1.3 Aims and Objectives. 5

1.4 Research question. 5

1.5 Scope of the study. 6

CHAPTER TWO.. 8

LITERATURE REVIEW… 8

2.0 Introduction. 8

2.1 Review of Conceptual Data. 8

2.1.1 Mass media and media coverage: 8

2.1.2 Musical Band’s History. 9

2.1.3 A Synopsis of Mass Media and Cultural History. 10

2.1.4 International media coverage as a concept 12

2.1.5 Overview of Nigerian boy bands and female bands. 16

2.2 Review of the Theory. 19

2.2.1 Theory of Framing. 19

2.2.2 Individual Frames. 20

2.2.3 Media Frames. 21

2.2.4 Agenda-Setting Theory. 21

2.2.5 The Media Agenda’s sources. 22

CHAPTER THREE.. 24

RESEARCH METHODOLOGY.. 24

3.1        Introduction. 24

3.2 Research Design. 24

3.3 Population of the study. 24

3.4 Sample Size. 25

3.5 Method of Data Collection. 25

3.5.1 Sources of Primary Data. 25

3.5.2 Sources of Secondary Data. 25

3.6 Method of Data Analysis. 26

3.7 Administration of Instrument 26

CHAPTER FOUR.. 27

DATA PRESENTATION AND ANALYSIS. 27

4.1: Introduction. 27

4.2 Data Presentation and Analysis. 27

4.3 Result and Discussions. 41

CHAPTER FIVE.. 44

SUMARY CONCLUSION AND RECOMMENDATION.. 44

5.1 Introduction. 44

5.3 Iimitations of the study. 45

5.5 Recommendation. 46

REFERENCE.. 47

ABSTRACT

This research examines the international media coverage of boy bands and girl bands and explores the perceptions and attitudes of young adults towards this coverage. It investigates the portrayal of these musical groups, their impact on public views and attitudes, and the presence of gender representations and stereotypes in media narratives. The study also analyzes framing strategies employed by the media and their influence on audience perspectives. Additionally, it explores the role of fan participation in media and fan culture, along with the influence of fan organizations on media narratives and public opinions. The relationship between fan engagement on social media platforms and press attention is also explored. The findings reveal that young adults perceive the coverage of boy bands and girl bands in the international media as fairly representing the skill and artistry of these musical groups. However, opinions regarding the objectivity of media coverage varied, with some perceiving it as neutral or highly objective, while a small percentage considered it biased. Respondents expressed a strong desire for more positive publicity, emphasizing the need for greater focus on musical talent, fair reporting, and less intrusion into artists’ private lives. Some respondents also highlighted gender differences in the sexualization of girls compared to boys in the media. The study demonstrates that worldwide media coverage significantly influences the popularity of boy bands and girl bands, with respondents perceiving it as a considerable factor in their success. The perception of these groups as role models varied, depending on specific bands and circumstances.

CHAPTER ONE

BACKGROUND OF THE STUDY

1.0 Introduction

In recent years, the popularity of boy bands and girl bands has expanded substantially in the worldwide music business. Comprised of young male and female performers, these musical ensembles have gained the attention and affection of fans throughout the globe. From One Direction and BTS to Little Mix and BLACKPINK, these bands have become not just dedicated followers but also cultural phenomena (Billboard, 2019; MacNicol, 2018). As their popularity continues to rise, it is crucial to investigate how the worldwide media reports on these bands and how this shapes public views and attitudes. Media have a major influence in molding public opinion, constructing narratives, and influencing cultural trends. When it comes to boy bands and girl bands, media coverage may have a tremendous influence on how these groups are seen by the public. Dealing with how the media perceives and develops these musical performances may alter public awareness, build fandom, and perpetuate prejudices, hence it is extremely essential to a comprehensive investigation is required to understand perspectives and attitudes regarding worldwide media coverage and representations of boy and girl bands. This research intends to analyze these patterns by evaluating academic articles, press stories, and industry publications.

Academics and experts understand the effect of media on the view of boy bands and girl bands. For example, Faherty and Light (2016), in their work on media representation and fandom, suggest that the media play a crucial role in defining the image and public perception of these musical acts. I’m here. Media coverage may impact how fans see and engage with these bands and help to the creation of fandom culture.

The image of boy and girl bands in the media has come under question. According to Smith and Duffy (2014), the media generally presents male bands as objects of desire and accentuates their physical beauty, while girl bands are often objectified and sexualized. This unfair treatment might promote the gender stereotype that guys are valued for their skill and girls for their appearance. O’Brien (2018) went on to underline that media depictions may alter public views of gender roles and expectations.

In addition to gender-specific portrayals, media depictions of Boys His Band and Girls His Band also affect public views and perceptions. Riesch and Hotho (2016) say that Boys and his band stress friendship, camaraderie, and loyalty to their fans, and are generally depicted as nice and likable folks. On the one hand, female bands are typically represented as competitive, combative, or lacking credibility, perpetuating negative stereotypes (Kim & Berryman, 2019).

The rise of social media platforms has altered fan participation and the way media coverage interacts with boy and girl bands. Jenkins (2013) underscores the essential impact of fan culture in affecting media coverage and influencing public attitudes. Fan networks have the capacity to question media narratives, magnify good portrayals, and build a feeling of belonging among fans. The media’s engagement in fan culture and media responses to fan-generated material may also impact the overall picture of these bands (Harrington, 2018).

Globalization has contributed to the success of boy bands and girl bands, enabling them to draw various audiences throughout the globe. International media coverage of these bands impacts the construction and negotiation of cultural identities. Jin (2016) discovered that media depictions of boy and girl bands from varied ethnic origins may impact how fans view and associate these groups. claims. The representation of cultural variety among these bands and the media reaction to it is an essential element. 

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