THE IMPACT OF STAFF WELFARE ON STAFF PERFORMANCE AND ORGANIZATIONAL PRODUCTIVITY

THE IMPACT OF STAFF WELFARE ON STAFF PERFORMANCE AND ORGANIZATIONAL PRODUCTIVITY   (A CASE STUDY OF FIRST BANK NIGERIA PLC) CHAPTER ONE INTRODUCTION 1.1 BACKGROUND OF THE STUDY Welfare is a corporate attitude or commitment reflected in the expressed care… Read More

IMPACTS OF BILLBOARD ADVERTISING ON PRODUCT PROMOTION

INTRODUCTION1.1 Background of the Study:Advertising is one of the tools used for persuasive communication to target audience. Advertising is the communication relayed from companies to persuade an audience to purchase their products. This communication is usually through various forms of… Read More

THE EFFECT OF BILLBOARD ADVERTISING IN PRODUCT PROMOTION

ABSTRACT The aim of this research work is to find out the Effects of Billboard Advertising on product promotion in Enugu metropolis.  To do this, we used survey research method to elicit the desired information from the sample produce. In… Read More

THE USE OF PLANTAIN AS A DIET AMONG RURAL HOUSEHOLD

ABSTRACT   The consumption of plantain plays a significant role in human nutrition. Rural households in Nigeria are more inclined towards taking empty calorie foods with little consideration for healthy foods, especially plantain. This has the tendency of pre-disposing them… Read More