THE EFFECTIVENESS OF RADIO PROGRAMS AS A TOOL FOR HOME MANAGEMENT
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Abstract
Approaches to the management of homes are numerous. Many of them however fall within the three popular schools of management, namely: Classical/Formal; Human Angle/Public Relations; and Modern schools. Through a comparative analysis of the several approaches, this study identifies those that are most suited to the management of broadcasting in developing societies like Nigeria. The chosen approaches are then reviewed to underscore the merits of each of them for easy assimilation by any broadcast manger This study assessed the use of radio and other means of information dissemination among the residents of Ado-Ekiti. It is a survey research employing descriptive research design of the survey type, the instrument used to collect data was questionnaire
TABLE OF CONTENT
Title Page
Certification
Dedication
Acknowledge
Abstract
CHAPTER ONE
INTRODUCTION
Background to the study
Statement of Problem
Research Questions
Purpose of the Study
Significance of the study
Delimitation /scope of study
Limitation of Study
CHAPTER TWO:
Review of Related Literature
Conceptual Review
Empirical Review
Theoretical Framework
Summary of Literature Review
CHAPTER THREE
RESEARCH DESIGN AND METHODOLOGY
Research design
Population of Study
Sample and Sampling Techniques
Research Instrument
Validity of Instrument
Administration of the Instrument
Method of Data Analysis
CHAPTER FOUR
DATA PRESENTATION AND ANALYSIS
Data presentation and Analysis
Discussion of Results
CHAPTER FIVE
SUMMARY, CONCLUSION AND RECOMMENDATION
Summary
Conclusion
Recommendation
References
Appendix
CHAPTER ONE
INTRODUCTION
- Background of the study
Radio broadcasting industry sends our messages, about twenty four hours a day according to detailed schedule using such complicated technology as communication societies. Every day it reaches millions of people. Whatever their background, level of education or interest. It reaches all people without discrimination except that it is imposed by the people willingly.
Radio broadcasting came into Nigeria in 1932 as a result of the urge and determination of British colonial authority to like the colonies with the mother country. To serve as an instrument of propaganda for the British and also to provide information about them and the wider world.
The British set-up a committee which commence the establishment of broadcasting in Nigeria and the other British colonies. The committee envisaged that the programmes to be broadcasted in the colonies would consists mixtures of selected material and local programmes (that is programmes emanating from the government colony) piped into home through wireless.
Radio service was launched in December 1932 and remained the first regular scheduled short wave programme. Radio broadcasting, however came to Nigeria in stages the first station was commissioned in Lagos in December 1932 and became better known as Radio Distribution Service (RDS). Programmes from the BBC relayed daily from 11:30am to 1:00pm and from 5:00pm to 11:15pm local time. Later the relayed service began at 5:00am each morning and close 12:00pm midnight with a two hours break at mid-morning. The success of the broadcasting in Lagos made the government to plan for the extension of distribution service to other towns. This led to the establishment of broadcasting station in Ibadan in 1939 before the second world war. Before the end of the war another station was opened in Kano in 1944 between 1945 and 1956, more stations had been established, each in Enugu, Kaduna, Abeokuta, Ijebu-Ode, Jos, Zaria, Calabar, Portharcourt, Kastina, Warri, Onisha, Sokoto, Maiduguri and Ilorin. Information is very important in any society it is a veritable tool in the realization of individual, corporate and societal objectives or goal. Goldfrab (2006) opined that information is a valuable resource required in any society; thus acquiring and using information are critical and important activities. Users of information use it for different reasons. Some use it for health; others use it for advancement in knowledge, others for politics. Issa (1997) cited Muhammed, (1994) opined that it is a vital resource which provides impetus for a nation social, cultural, spiritual, political, economic, scientific and technological advancement greater socio-political equity; efficient governance, power and fellowship. Thus, one can rightly infer from above that information has always played an important role in human life; hence a basic human need. Information means different things to different people, some it may be in form of news on radio or television, and the print media, to some it may be a medical report which may be used for taking health decision, to an investor, financial report of an organization as a vital information to decide whether to stake ones investment in such or to divest, to some is the stock analysis and daily trading in the stock market. To law enforcement agents information to them is a tool to carry out thorough investigation and absence of the timely and up-to-date information and lead to loss of life and properties. Information is now accepted as an important factor in the sustained development of any society because it reduces uncertainty, and enhances awareness of possible actions to take to solve problems. Lack of information is argued to act as a barrier to development because of importance of information provision in “capacity building” and “empowering communities” (Apata and Ogunrewo, 2010) cited Wakelin & Simelane, (1995) and Adimorah, (1995) Information needs, accessibility, utilization is being dictated by circumstances man finds himself. The environment that people interact with from the cradle of civilization portends serious challenges to man in the process of achieving his daily goals and objectives in the areas of economic, social, cultural and spiritual wellbeing. Information itself is not mobile but needs a vehicle of dissemination from one man to another and from one distance to another. Issa (1997) affirmed that information has to be widely disseminated regardless of whether one is an urban or rural inhabitant. The medium of this dissemination could be called a channel Channels of 4 information communication are interpersonal man to man through signals, signs, beckoning, language, eye contact, town criers most especially in the primitive days and in villages. Advancement in technology has made it possible for human being to communicate easily irrespective of geographical location through the aid of telephones, telegram, fax, radiophone, television, e-mail, telex, internet, intranet, computer etc. Popoola (2009) asserts that information is a critical economic resource when utilised is capable of increasing the knowledge state of an individual in decision making. Information is a processed data that assists individuals and managers in taking the right decisions to enhance and improve job productivity amidst the above listed information products and services. This study intends to lay emphasis on the place of transistor radio among other channels of information dissemination in Ado- Ekiti, Nigeria
1.2 STATEMENT OF THE PROBLEM
Advent of radio have tremendously transformed the way information is disseminated, prior to its invention, people most especially in primitive Africa society had their peculiar way of disseminating information such as the use of town criers and assembling people in strategic locations in the village such as market square to disseminate information to them. In primitive Yoruba society, different signs and objects were used to disseminate information. Colonial masters brought radio to ease their administration and ever since it has been to pass information from government to the citizen and people use it to disseminate social and religious programmes because of its capability to reach large audience. Advancement in information and communication technology has brought other means of information dissemination such as television, internet, mobile phones, fax, telex, telegram among other. The question is, with these mirage of means of disseminating information, how relevant is radio and what are the most preferred means of information dissemination among the residents of the study area and the cost of accessing information by the people
- OBJECTIVE OF THE STUDY
The main objective of this study is to ascertain the effectiveness of radio programs as a tool for information dissemination and home management, but to aid the completion of the study, the researcher intends to achieve the following specific objectives;
- To ascertain the effectiveness of radio programs in information dissemination
- To examine the role of radio programs on information dissemination
- To examine the relationship between radio programs and family management
- To examine the role of the media in public enlightenment
- RESEARCH HYPOTHESES
The following hypotheses were formulated by the researcher to aid the completion of the study;
H0: there is a significant relationship between radio programs and family management
H1: there is no significant relationship between radio programs and family management
H0: radio programs do not play any role on information dissemination
H0: radio programs do play a role on information dissemination
- SIGNIFICANCE OF THE STUDY
The study’s significance lies in the fact that it will provide invaluable data for administrators of education to plan for the girl-child education especially in areas such as Northern Nigeria where there is dearth of information on media and girl-child education. Perhaps, programme planners in media houses often misconstrue the fact that their programmes have a wide reach and acceptance, but unfortunately the reverse is the case. Therefore, this study will provide a fish eye view of the problems affecting some programmes in the radio station under study. This will inarguably assist them to plan their programmes better. Besides, this kind of study has rarely being done in the state especially as it concerns the state itself. Therefore, studying it will provide a fish eye view of the lacuna that exists in the study of this nature such as the media and girl-child education.
- SCOPE AND LIMITATION OF THE STUDY
The scope of the study covers the effectiveness of radio programs as a tool for home management, but in the cause of the study, there are some factors that limit the scope; but in the cause of the study, there are some factors that limited the scope of the study;
- a) AVAILABILITY OF RESEARCH MATERIAL: The research material available to the researcher is insufficient, thereby limiting the study.
- b) TIME: The time frame allocated to the study does not enhance wider coverage as the researcher has to combine other academic activities and examinations with the study.
- c) FINANCE: The finance available for the research work does not allow for wider coverage as resources are very limited as the researcher has other academic bills to cover.
1.7 OPERATIONAL DEFINITION OF TERMS
Radio Broadcasting: The radio is a device which has the ability to send and receive messages by electromagnetic waves. Radio broadcasting is a system which relies on these electromagnetic waves to propagate messages to a large, diverse and heterogeneous audience
Home management
Home management is the process of properly maintaining a home and property and overseeing necessary household activities
Education
A process of teaching, training and learning, especially in formal schools or colleges to improve knowledge and develop skills
Awareness
To bring attention to, and create understanding for issues surrounding a particular subject, in this case, girl-child education.
1.8 ORGANIZATION OF THE STUDY
This research work is organized in five chapters, for easy understanding, as follows. Chapter one is concern with the introduction, which consist of the (background of the study), statement of the problem, objectives of the study, research questions, research hypotheses, significance of the study, scope of the study etc. Chapter two being the review of the related literature presents the theoretical framework, conceptual framework and other areas concerning the subject matter. Chapter three is a research methodology covers deals on the research design and methods adopted in the study. Chapter four concentrate on the data collection and analysis and presentation of finding. Chapter five gives summary, conclusion, and recommendations made of the study.
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